Surveys & Feedback
Surveys are the foundation of customer-driven product development. Learn how to create surveys that get meaningful responses.
Creating a Survey
To create a new survey:
- Navigate to Surveys in the sidebar
- Click "Create Survey"
- Choose a template or start from scratch
- Configure your survey settings
Survey Templates
Release Cadence includes pre-built templates for common use cases:
Feature Request Survey
Collect ideas for new features from your users. Includes questions about pain points, desired solutions, and willingness to pay.
NPS (Net Promoter Score)
Measure customer satisfaction and loyalty with the standard NPS question plus follow-ups.
Feature Feedback
Get feedback on specific features. Link to a feature to automatically include context.
User Satisfaction
Understand overall satisfaction with your product and identify areas for improvement.
Beta Tester Application
Recruit beta testers and collect information about their use case and availability.
Question Types
Choose the right question type for the information you need:
Text Input
Open-ended questions for detailed responses. Best for:
- Feature descriptions
- Pain point explanations
- General feedback
Multiple Choice
Single or multi-select options. Best for:
- Prioritization questions
- Use case identification
- Demographic information
Rating Scale
1-5 or 1-10 scales for quantitative feedback. Best for:
- Satisfaction ratings
- Feature importance
- NPS scores
Yes/No
Simple binary questions. Best for:
- Qualification questions
- Feature usage
- Interest indicators
Number Input
Numeric responses. Best for:
- Team size
- Budget questions
- Usage frequency
Date
Date selection. Best for:
- Availability
- Timeline questions
- Launch date preferences
Best Practices
Keep It Short
Aim for 5-7 questions maximum. Longer surveys have lower completion rates.
Start with Easy Questions
Begin with simple, non-threatening questions to build momentum.
Be Specific
Ask about specific features or pain points, not general satisfaction.
Avoid Leading Questions
Don't bias responses with loaded language or assumptions.
Sharing Your Survey
Once your survey is published, you can share it in multiple ways:
Direct Link
Copy the survey URL and share it via email, chat, or anywhere else.
Social Media
Post directly to LinkedIn, Twitter, Discord, and other connected platforms with one click.
Embed on Website
Embed the survey on your website or documentation (coming soon).
Link to Features
Link surveys to specific features on your roadmap to collect targeted feedback.
Analyzing Responses
View and analyze survey responses in the Responses tab:
- Summary View: See aggregate statistics and charts
- Individual Responses: Read detailed responses
- Export Data: Download responses as CSV for deeper analysis
- Filter & Search: Find specific responses or patterns
Survey Settings
Response Limits
Set a maximum number of responses to automatically close the survey when reached.
Closing Date
Schedule when the survey should automatically close.
Anonymous Responses
Allow users to respond without creating an account. Useful for public surveys.
Required Questions
Mark questions as required to ensure you get the most important information.
Tips for Better Response Rates
- Explain Why: Tell users why their feedback matters
- Show Progress: Let users know how many questions remain
- Mobile-Friendly: All surveys are automatically mobile-responsive
- Thank Respondents: Show appreciation for their time
- Share Results: Consider sharing insights with your community
- Follow Up: Respond to feedback and show you're listening
Common Use Cases
Feature Prioritization
Ask users to rank potential features by importance to guide your roadmap.
Beta Testing Recruitment
Collect applications from interested beta testers with qualification questions.
User Research
Understand your users' workflows, pain points, and goals.
Product-Market Fit
Measure how well your product solves real problems for your target market.
Churn Prevention
Identify why users might leave and what would make them stay.